Worldwide Business Development
Research dating back to 1999 and reaffirmed in 2005 suggests that about 50% of negotiators lie when given both the motive and opportunity. Their goal? Typically to gain a competitive edge. But lying doesn’t always lead to a win. It can backfire—damaging trust, limiting collaboration, and undermining long-term value creation.
Despite what pop culture suggests, lie detection is notoriously unreliable. One meta-analysis revealed that people correctly identify lies just 54% of the time—barely better than random guessing. Even polygraphs, designed to catch deception, are wrong about a third of the time.
We’re especially vulnerable to lies that align with our desires: a manager’s flattery, a supplier’s empty assurances, or a candidate’s embellished resume. Rather than focusing on detecting lies, your best bet is to prevent deception from occurring in the first place.
One of the most effective ways to reduce lying in negotiation is to create an environment of trust and mutual disclosure.
Psychological research shows that when one party shares personal or sensitive information, the other is inclined to reciprocate. In studies conducted by Leslie John, Alessandro Acquisti, and George Loewenstein, participants were 27% more likely to admit unethical behavior when told that “most people” had done the same.
In practical terms, this means being the first to disclose strategically important information. For instance, if you’re selling a piece of land and its value depends on usage, you might say:
“We’re looking for a buyer who can make the best use of the property.”
This opens the door for the buyer to reveal her development plans—offering insight into her priorities and enabling you to guide the negotiation toward a mutually beneficial outcome.
Most people think of themselves as honest, but many still omit key facts that would weaken their bargaining position. This passive form of lying can cost you significantly if you're not careful.
Research from Maurice Schweitzer and Rachel Croson found that 61% of negotiators disclosed sensitive information when asked directly—but none did when not asked.
Interestingly, the phrasing of your question matters. People are more likely to lie when affirming optimistic assumptions than when responding to skeptical ones. For example:
Instead of: “The equipment is all in good condition, right?”
Try: “This business will probably need some equipment upgrades soon, won’t it?”
The second version makes it psychologically harder to lie.
Even when asked direct questions, savvy negotiators may dodge the question entirely. Research by Todd Rogers and Michael Norton shows that people often don’t notice these dodges—especially when the response is articulate but irrelevant.
The key is to stay anchored to your original question. Here’s how:
Bring a written list of your negotiation questions.
Take notes on each answer.
After each response, ask yourself: “Did this answer my question directly?”
Only proceed once you’ve received a full, relevant response.
Many negotiators overpromise privacy in hopes of gaining trust. But research shows this can have the opposite effect. The more strongly confidentiality is emphasized, the less willing people are to share.
Studies by Eleanor Singer and others found that casual, non-formal conversation leads to greater disclosure. So if you want to know whether a job candidate has other offers, don’t lead with “Everything you say will stay confidential.” Instead, ask:
“I imagine you’re considering a few options—any roles you’re especially excited about?”
This friendly tone invites honesty while reducing psychological resistance.
People leak information unintentionally all the time—especially when they ask questions or express preferences.
If a vendor asks, “What happens if delivery is delayed?” before signing a contract, that could signal doubts about their own ability to deliver on time.
One effective tactic is offering two acceptable deal structures and seeing which your counterpart prefers. Their choice reveals what they value most. Similarly, you can introduce contingency clauses to validate claims:
“If you're confident in those sales projections, we could link part of the purchase price to future performance.”
If your counterpart resists, it may indicate exaggeration—or deception.
Lying is a natural part of negotiation psychology, but it doesn’t have to derail your deals. Instead of obsessing over spotting liars, focus on prevention and value creation. By applying these behavioral-science-backed strategies, you can reduce the likelihood of deception, build trust, and negotiate more effectively.
Don’t rely on intuition to detect lies—prevention is more effective than detection.
Strategic disclosure can prompt your counterpart to be more honest.
Ask skeptical, not affirming, questions to avoid being misled.
Don’t over-promise confidentiality—be casual and conversational.
Use indirect prompts and contingency clauses to surface hidden truths.
By creating the right environment, you encourage honesty, enhance transparency, and set the stage for negotiations that benefit both sides.
Updated for 2025 by SEO Editorial Team